Have you ever set a business goal that deep down you knew wasn’t realistic but thought, “What the heck, I’ll give it a shot anyway!”?
On the flip side, have you ever been so afraid of failing that you didn’t want to set any goals at all and just played it safe instead?
Most people tend to do one or the other when it comes to goal setting in their real estate businesses. But what if there was a way to find a happy medium between the two? A way to set goals that are challenging but achievable; goals that excite and motivate you without making you feel like you’re biting off more than you can chew.
The key to striking this balance is understanding why you’re setting the goal in the first place and what kind of mindset you need to have to achieve it.
A lot of people shy away from setting goals because they’ve either had a bad experience with them in the past or they don’t see the point.
If you’ve ever set a goal that you didn’t achieve, it’s easy to see how that could make you hesitant to set any goals at all in the future. But just because you haven’t achieved a goal yet doesn’t mean that goal setting doesn’t work.
After all, research has shown that those who set clear goals achieve more than those who don’t. There are a few reasons for this:
Goals give you something to strive for. When you have a goal, it gives you something to work towards. It’s like having a road map that shows you the way to your destination.
Goals motivate you. When you have a goal, it gives you a reason to get out of bed in the morning and take action. It’s a lot easier to stay motivated when you know what you’re working towards.
Goals keep you accountable. When you have a goal, tracking your progress and seeing how far you’ve come is easier. This can be a great source of motivation when you’re feeling stuck or like you’re not making any progress.
So, as you can see, setting goals has some definite benefits. But before you start setting goals, it’s important to understand what kind of goals you should be setting.
There are two main types of goals: process goals and outcome goals.
Process goals are the smaller, day-to-day goals that you need to achieve to reach your larger goal. For example, if your goal is to earn $100,000 from your real estate business this year, a process goal might be to make 20 phone calls a day or set up two weekly appointments.
Outcome goals are the larger, long-term goals that you want to achieve. In the example above, your outcome goal would be to earn $100,000 from your real estate business this year.
Both types of goals are important, but most people tend to focus on outcome goals and neglect their process goals.
The problem with this is those process goals are what will actually help you achieve your outcome goal. Without a daily or weekly action plan, it’s going to be a lot harder to reach that $100,000 goal.
This is why it’s so important to find a balance between process goals and outcome goals. You need to have both types of goals to be successful.
Once you’ve decided what kind of goals you want to set, the next step is figuring out how to achieve them. This is where a lot of people get stuck because they don’t know how to take action and make their goals a reality.
The first step is to break down your goals into smaller, more manageable pieces.
Going back to our earlier example, if your goal is to earn $100,000 from your real estate business this year, you can break that down into monthly, weekly, and daily goals.
Your monthly goal might be to make $25,000. Your weekly goal might be to make $5000. And your daily goal might be to make $1000.
This is a lot easier to achieve than one big goal of $100,000.
The next step is to create a plan of action. This is where you’ll decide what tasks you need to do daily or weekly to reach your goals.
For example, if your goal is to make $1000 a day, you might decide that you need to make 20 sales calls a day or set up five appointments a week.
Once you have your plan of action, the next step is to take action and stick to it. This is where a lot of people fail because they don’t follow through with their plans.
If you want to achieve your goals, you need to be willing to put in the work. There will be days when you don’t feel like taking action, but you must push through and do it anyway. Remember, your goals are only achievable if you take action and stick to your plan.
Playing it safe is one of the biggest mistakes people make when setting goals. They set small, insignificant goals that they know they can achieve without too much effort. The problem with this is it doesn’t push you to reach your full potential.
You’ll never achieve anything big if you’re constantly setting small goals. You need to take some risks and set some bigger goals that will challenge you.
Of course, you don’t want to set unrealistic goals that are impossible to achieve either. That’s why it’s so important to find a balance between playing it safe and setting unrealistic goals.
You need to push yourself outside of your comfort zone, but you also need to be realistic about what you can achieve. The best way to find this balance is to start small and gradually increase the difficulty of your goals.
No matter what kind of goals you set, your mindset is the most important factor in achieving them. If you don’t believe that you can achieve your goals, then you’ll never be able to make them a reality.
You need to have faith in yourself and your abilities. You need to know that you’re capable of anything you set your mind to.
The only way to achieve big goals is to think big. You need to have a growth mindset and believe that anything is possible. Once you have that belief, you’ll be able to achieve anything you set your mind to.
If you’re struggling with setting goals or achieving the ones you’ve set, it’s important to remember that mindset is the key factor. Once you change your mindset, everything else will fall into place.